marketing jobs in Bimbo Bakeries USA

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} }"}, "page_image": "", "showUploadResumeModal": 1, "max_applications_refer": 0, "links": {"videos": ["https://vimeo.com/bimbobakeriesusa/bbuproud-institutional-video", "https://vimeo.com/bimbobakeriesusa/intern-at-bbu", "https://vimeo.com/bimbobakeriesusa/grupo-bimbo-sustainability-strategy"], "blogs": [{"url": "https://www.bimbobakeriesusa.com/node/3046", "image": "https://www.bimbobakeriesusa.com/sites/default/files/styles/full/public/2025-03/Basic%20Page%20Pic.png?itok=FwjTtPGt", "title": "Nourishing a Better World: Bimbo Bakeries USA\u2019s Commitment to a Brighter Future", "description": "At Bimbo Bakeries USA, we are deeply committed to Our Purpose \u2013 Nourishing a Better World. We\u2019re not just talking about it; we\u2019re taking action to nourish both people and the planet."}, {"url": "https://www.bimbobakeriesusa.com/node/3045", "image": "https://www.bimbobakeriesusa.com/sites/default/files/styles/full/public/2025-03/GB-on%20Story%20Template%20-%202025-03-24T141656.623%20Scholarship.png?itok=InMpa3Of", "title": "Investing in Education: The BBU Scholarship Program", "description": "At Bimbo Bakeries USA, we believe in investing in our people\u2014not just in their careers, but in their families\u2019 futures as well. That\u2019s why we proudly offer the BBU Scholarship Program, an annual benefit designed to support the academic aspirations of our associates\u2019 children and grandchildren."}, {"url": "https://www.bimbobakeriesusa.com/node/3047", "image": "https://www.bimbobakeriesusa.com/sites/default/files/styles/full/public/2025-03/Jumpstart%20career%202024.jpg?itok=vszE65_k", "title": "Launch Your Career with Bimbo Bakeries USA!", "description": "Are you ready to gain real-world experience and jumpstart your career? Bimbo Bakeries USA (BBU) offers a variety of early-career training programs designed for undergraduate and graduate students, as well as recent graduates. These programs provide hands-on learning, professional development, and insight into the operations of a leading global consumer packaged goods company."}]}, "defaultState": {"pymww": false}, "recaptcha_enabled": 1, "companyName": "Bimbo Bakeries USA", "showLoggedOutNotificationsPrivacyPolicy": true, "hideEightfoldBranding": false, "customJobDescEnhancedTableGate": false}, "positions": [{"id": 790313157731, "name": "Senior Director Marketing Strategy and Operations", "location": "Irving, TX, USA", "locations": ["Irving, TX, USA"], "hot": 0, "department": null, "business_unit": "Corporate", "t_update": 1766132168, "t_create": 1764966704, "ats_job_id": 790313157731, "display_job_id": 790313157731, "type": "ATS", "id_locale": "790313157731-en", "job_description": "Develop and implement a framework & cadence for multi-year brand plan strategies. Support the marketing organization in the roll-out of a strategic planning framework Work with the global marketing team to build marketing capabilities within our team. Gather, analyze, and synthesize data to generate insights for the development of portfolio strategy. Lead the development of strategic and creative presentations for senior leadership audiences in support of the CMO. Manage agency partner relationships. Lead work streams and collaborate with creative agencies, co-pack team, manufacturing and finance. Deliverables include business models, financial analysis, internal synthesis & communication documents, etc. Proactively scan the marketplace and industry for areas of competitive improvement such as innovation trends, and marketing. Experience in leading cross-functional teams to results. Comfortable working both independently and as part of a team. Ability to manage multiple projects, adjust priorities as needed, and meet deadlines. Ability to influence across the organization at multiple levels. Excellent written, oral, and formal communication skills. Situational Adaptability: Adapts approach and attitude in real time according to the changing demands of different situations. Manages Ambiguity: Operations effectively, even when things are not certain, or the way forward is not clear. Drives Engagement: Creates a climate where people are motivated to do their best to help the organization achieve its objectives. Drives Vision and Purpose: Paints a compelling picture of the vision and strategy that motivates others to action. Ensures Accountability: Holds self and others accountable to meet commitments. Challenges and Aligns: Challenges Grupo Bimbo to get better results aligned with the Business Plan. Manages Complexity: Makes sense of complex, high quantity, and sometimes contradictory information to effectively solve problems. Strategic Mindset: Sees ahead to future possibilities and translates them into breakthrough strategies. Bachelor's Degree required. MBA Preferred. A minimum of 10 years' experience in related field (CPG Marketing, Brand Management, Innovation, Management Consulting).", "stars": 0.0, "medallionProgram": null, "location_flexibility": null, "work_location_option": "onsite", "canonicalPositionUrl": "https://careers.bimbobakeriesusa.com/careers/job/790313157731", "isPrivate": false}, {"id": 790312931590, "name": "Category Manager", "location": "Cincinnati, OH, USA", "locations": ["Cincinnati, OH, USA"], "hot": 0, "department": null, "business_unit": "Corporate", "t_update": 1766044436, "t_create": 1763566996, "ats_job_id": 790312931590, "display_job_id": 790312931590, "type": "ATS", "id_locale": "790312931590-en", "job_description": "Effective Data Management: Gather, synthesize, optimize large datasets across multiple consumption-based and operational sources and systems. Clean Execution, Clear Communication: All necessary process steps, forms, outstanding needs or roadblocks, opportunities for efficiency, and completion or assignment of follow-ups throughout entire retailer assortment and planogram cycles (pre, during, and post) -- with all key stakeholders internal and external. 5+ years experience in Consumer Goods Category Management; Grocery and/or DSD related a plus. 3 years minimum experience specifically working through major U.S. retailers' assortment processes. Expert in managing large/complex datasets, savvy pivot capabilities and summarizations. Expert-level proficiency: 8451 On-Demand/Stratum, JDA, Shelf IQ, Salsify and/or One-World Sync, MS Excel. High-level proficiency: Circana/Nielsen suites (scan and HH panel), other MS Office products, Power BI (user) Pluses: Power BI (development), Tableau or Think-cell, Kantar Richmix. Bachelor's Degree preferred: Analytics, Statistics, Marketing, Sales, Retail Management or related fields. Very strong problem solving and analytical skills. Proven experience converting data into logical, actionable strategies. Exceptional written and verbal communication skills. Ownership mindset and demonstrated leadership capabilities. Self-starter with an ability to proactively identify needs and opportunities, then establish a plan to meet them. Strong ability to effectively create and implement efficiency-driving processes for areas of responsibility. Collaborative and able to align with internal and external stakeholders. Curious, willing, and able to investigate root causes of shopper behaviors, performance, gaps, needs.", "stars": 0.0, "medallionProgram": null, "location_flexibility": null, "work_location_option": "onsite", "canonicalPositionUrl": "https://careers.bimbobakeriesusa.com/careers/job/790312931590", "isPrivate": false}, {"id": 790312943906, "name": "Manager Media", "location": "Irving, TX, USA", "locations": ["Irving, TX, USA"], "hot": 0, "department": null, "business_unit": "Corporate", "t_update": 1767427659, "t_create": 1763649113, "ats_job_id": 790312943906, "display_job_id": 790312943906, "type": "ATS", "id_locale": "790312943906-en", "job_description": "Experience planning and executing integrated paid media campaigns is a must. Ability to self-organize and execute deliverables independently Experience leading a team Outstanding written and verbal communications skills Math, analytical and forecasting skills Organized and effective time management Adapts approach and attitude in real time, according to the changing demands of different situations. Creates a climate where people are motivated to do their best to help the organization achieve its objectives. Holds self and others accountable to meet commitments. Makes sense of complex, high quantity, and sometimes contradictory information to effectively solve problems. Bachelor's degree in business, Marketing or related field. A combination of education, training and experience that results in demonstrated competency to perform the work may be substituted. 5+ years of experience in performance media for successful consumer products brand(s); current or prior experience with paid social, display, video, search, content syndication. Understands mechanics of major media channels (display, OLV, programmatic, social, linear TV, OTT, streaming radio, retail/e-commerce media etc.) 15% travel required Familiarity with common ad servers and DSPs Ability to set KPIs and communicate performance, improve measurement - is eager to develop further skills in extracting and translating the most meaningful data into insights to the team Experience translating media data to actionable insights to inform testing backlog creation / prioritization, test design details, and measurement. Ability to communicate test / optimization objectives and media buying details to hands-on-keyboard resources clearly and prescriptively (e.g. targeting parameters, channel details, buy mechanics, audience data sources). Experience using and applying research tools such as ComScore, MRI, Google products Proficient in Microsoft Excel and PowerPoint Experience with ad serving technology: trafficking, pulling reports, making and placing tracking tags - for overseeing external agency partners Experience with bid management platforms (Kenshoo, Marin, etc.) Working knowledge of Google Analytics or similar web analytics suite Prior experience at an agency or managing an agency Support the Brand Marketing teams with integrated briefing and planning process, from a full-funnel media lens Direct hands-on-keyboard resources at Agency to provide inputs to campaign planning, test design details, and optimization Oversee Agency execution of campaigns, tests, and optimization (e.g. ensure campaigns are created with appropriate levels of granularity / detail to facilitate granular reporting and insight generation of performance data across dimensions like audience, channel, geography, and tactic) Support analytics team members to identify media optimization opportunities and provide data for test and campaign measurement Support Brand teams in identifying testing hypotheses and action statements - proactively championing prior in-platform learning that could drive better results over time Define parameters and execution mechanics for media test designs Translate media test / optimization / campaign outcomes to actionable next steps. Maintain strong expertise in digital media landscape, including media partners/products and industry best practices Collaborates with cross-functional team and succinctly communicate approach, performance and outcomes", "stars": 0.0, "medallionProgram": null, "location_flexibility": null, "work_location_option": "onsite", "canonicalPositionUrl": "https://careers.bimbobakeriesusa.com/careers/job/790312943906", "isPrivate": false}, {"id": 790313126296, "name": "Sales Operations Leader Trainee", "location": "Glendale Heights, IL, USA", "locations": ["Glendale Heights, IL, USA"], "hot": 0, "department": null, "business_unit": "Central", "t_update": 1767635446, "t_create": 1764769507, "ats_job_id": 790313126296, "display_job_id": 790313126296, "type": "ATS", "id_locale": "790313126296-en", "job_description": "Participate and complete requirements and experiences in the Rise to Lead program - including, but not limited to: rotational projects, in-person experiences, Grupo Bimbo institutional courses, and e-Learning. Support route sales operations by assisting with merchandising, product delivery, coaching to best practices, and inventory management. Build and maintain strong relationships with retail customers, as well as route sales operations, to ensure high levels of service and satisfaction. Execute promotional and marketing strategies to drive product visibility and sales. Work along with experienced teams in marketing, supply chain, and finance to understand how sales operations drive business success. Participate in training and development programs to build foundational sales and leadership skills. Learn to interpret sales data and customer insights to support team decision-making. Possesses a global mindset. Ability to work independently and as part of a team in a dynamic environment. Applies data-driven insights to support sales strategies and drive profitable growth. Adapts quickly to evolving business priorities, market conditions, and technology. Leads change initiatives with clarity, empathy, coaching, and a focus on impact. Communicates complex information clearly and persuasively to diverse audiences. Influences decision-making through compelling storytelling and data visualization. Uses a combination of feedback and reflection to gain productive insight into personal strengths and weaknesses. Gains the confidence and trust of others through honesty, integrity, and authenticity. Builds partnerships and works collaboratively with others to meet shared objectives. Builds strong identity teams that apply their diverse skills and perspectives to achieve common goals. Takes on new opportunities and tough challenges with a sense of urgency, high energy, and enthusiasm. Consistently achieves results, even under tough circumstances. Holding oneself and others accountable Understands the business and organizational environment and shows interest in adapting to their culture and ways of working. Makes good and timely decisions that keep the organization moving forward. Recent graduate, or graduated within the past 24 months with a bachelor's degree in business, marketing, or related field. Attained a minimum GPA of 3.0. Demonstrated leadership experiences in academic, on/off-campus settings. Demonstrates an understanding of Consumer-Packaged Goods market dynamics, customer behavior, and retail execution. Demonstrates passion to achieve results and works well with others. Strong motivation to build customer relationships and achieve company goals. Computer skills and proficiency are required, i.e., Microsoft Office Suite or other similar systems. Use of a notebook computer and standard office equipment, printers, fax, phone, etc. Physical Demands: The physical and mental demands described here are representative of those that must be met by an associate to perform the essential functions of this job successfully. Reasonable accommodations may be requested to enable individuals with disabilities to perform the essential functions. This role does require travel to various North American locations that will be determined by the program and functional leader. Must be 21 years of age or older. A valid driver's license is required. Use various forms of transportation for extended periods of time periodically. Must be able to obtain and retain a DOT medical card. Ability to communicate effectively with customers and internal partners. Able to use a variety of communication methods frequently. Must be able to work in all weather conditions. Must be able to lift 25-50 pounds regularly, as well as routinely enter and exit a delivery vehicle. Must be able to climb, push/pull, bend, stoop, and kneel for extended periods, as well as perform frequent reaching, walking, and use of fingers.", "stars": 0.0, "medallionProgram": null, "location_flexibility": null, "work_location_option": "onsite", "canonicalPositionUrl": "https://careers.bimbobakeriesusa.com/careers/job/790313126296", "isPrivate": false}, {"id": 790312725750, "name": "Senior Sales Analyst", "location": "Bentonville, AR", "locations": ["Bentonville, AR"], "hot": 0, "department": null, "business_unit": "Corporate", "t_update": 1767794092, "t_create": 1762292351, "ats_job_id": 790312725750, "display_job_id": 790312725750, "type": "ATS", "id_locale": "790312725750-en", "job_description": "Ensure data accuracy and integrity by performing regular data quality checks between API and other external data sources, as well as internal data sources. Design and construct interactive Power BI dashboards that provide an insightful and dynamic view of customer performance and consumer behavior data. Identify opportunities for process improvement and implement solutions that enhance efficiency and customer satisfaction. Maintain up-to-date knowledge of industry trends, particularly regarding data management, analytics, syndicated data, and retail partnerships Work closely with Business Technology and customer teams to optimize data flow and system connectivity. Ability to establish and maintain trusted professional relationships. (Internal/External) Understands and can speak the language of Customer Data Integration (API, SQL, Cloud Databases) Analyzing situations and making decisions based on logical and objective analysis. Thinking outside the box to generate innovative solutions. End to End with analysis, letting investigative curiosity lead to putting together the full story. Ability to achieve specific objectives/outcomes and set/meet key initiatives. Use a combination of feedback and reflection to gain productive insight into personal strengths and weaknesses. Build partnerships and work collaboratively with others to meet shared objectives. Take on new opportunities and tough challenges with a sense of urgency, high energy, and enthusiasm. Understands the business and organizational environment and shows interest in adapting to their culture and ways of working. Bachelor's degree in Sales, Marketing or Business-related field preferred. A combination of education, training and experience that results in demonstrated competency to perform the work may be substituted.", "stars": 0.0, "medallionProgram": null, "location_flexibility": null, "work_location_option": "remote_local", "canonicalPositionUrl": "https://careers.bimbobakeriesusa.com/careers/job/790312725750", "isPrivate": false}, {"id": 790312890367, "name": "Sales Internship", "location": "Maspeth, NY", "locations": ["Maspeth, NY"], "hot": 0, "department": null, "business_unit": "East", "t_update": 1768309319, "t_create": 1763410433, "ats_job_id": 790312890367, "display_job_id": 790312890367, "type": "ATS", "id_locale": "790312890367-en", "job_description": "Candidate will be exposed to a variety of functional areas of the business and also have the chance to connect with leaders in the organization for learning and development opportunities Responsibilities include the consistent collaboration with cross functional teams such as sales, finance, marketing, and planning Gain experience with business applications and tools while identifying trends and opportunities to execute Provide support and coordinate on-going projects within customer teams Supporting account team in achieving 100% market saturation Tracking of customers' attainment and retention Reporting out on results Analyzing Circana and Margin Minder data identifying opportunities to grow our business Assist in resolving customer issues Capable of interacting and effectively communicating with all levels of the organization, with the ability to thrive in a team environment Maintenance of the confidentiality of any personal or company information encountered Excellent organizational and communication (written & oral) skills Excellent interpersonal skills Candidate should be currently in pursuit of a bachelor's degree Previous Co-op or intern experience is a plus", "stars": 0.0, "medallionProgram": null, "location_flexibility": null, "work_location_option": "onsite", "canonicalPositionUrl": "https://careers.bimbobakeriesusa.com/careers/job/790312890367", "isPrivate": false}, {"id": 790312658126, "name": "Baking Technology Specialist", "location": "Chicago, IL, USA", "locations": ["Chicago, IL, USA", "Remote"], "hot": 0, "department": null, "business_unit": "Corporate", "t_update": 1764836926, "t_create": 1761761462, "ats_job_id": 790312658126, "display_job_id": 790312658126, "type": "ATS", "id_locale": "790312658126-en", "job_description": "Provide technical and statistical analysis to improve processes and sustainability. The Specialist of Baking Technology and Commercialization supports assigned bakeries in the areas of ingredient, formula, process baking technology, and continuous improvement with an overall focus on finished product quality, consistency, and safety. Troubleshoot bakery issues and support to ensure the bakery teams put appropriate corrective actions in place. Support Marketing, Research and Development (R&D), and Engineering development trials on new formulas, new ingredients and new equipment or technologies. Coordinate with Operations teams to drive the scale-up and commercialization of new products, cost savings projects, and product reformulations. Initiate qualification kick-off calls and ensure that Operations teams are running necessary test bakes and launch on the agreed launch timing. Monitor quality post-launch and modify formula / process as necessary. Support assigned bakeries in addressing product quality concerns, consumer complaints, waste reduction efforts, and other initiatives as needed using continuous improvement and statistical tools. Participate as key Baking Technical resource with Engineering and Operations team on process and equipment modifications to ensure overall quality is maintained. Coach and train key bakery associates on ingredient functionality, equipment, and baking processes using data logger technology. Complete and post updated product code books for all key launches. Conduct formula audits using an internal database and follow up with the bakery on corrective actions if necessary. Work with the R&D team on any necessary modifications to corporate formulas. Lead productivity initiatives by networking with: Finance, Procurement, Engineering, and Operations. Document weekly trip results and summarize key follow ups to Operations team including VP of Operations. Sweet Baked Goods bakeries for this position will include (but not limited): Hazleton, Albany, Carlisle, Chicago, Fort Worth, Montebello and all SBG Co Packers in and outside the US. Domestic travel approximately 80-90% of the time, with occasional weekend work. Other assignments as needed. Proficiency in MS Excel, MS Word and PowerPoint. The associate needs to work cohesively with multidisciplinary teams, keeping clear communication and trust with all responsible parties to drive company projects to a successful completion and once projects are implemented this associate needs to keep all parties accountable for the expected results. Strong verbal and written communication skills. The associate must clearly communicate the status of projects as well as the details to all the parties involved. The associate must have great attention to detail, whether it is on a written report, a PowerPoint presentation, analyzing statistical information, and/or process observation to solve opportunities. The associate must drive projects with a great sense of urgency and professionalism. Problem solving is based on root cause and statistical analysis. Out of the box mentality. Use a combination of feedback and reflection to gain productive insight into personal strengths and weaknesses. Build partnerships and work collaboratively with others to meet shared objectives. Take on new opportunities and tough challenges with a sense of urgency, high energy, and enthusiasm. Understands the business and organizational environment and shows interest in adapting to their culture and ways of working. Bachelor's degree in food science, food engineering, or related field. A combination of education, training, and experience that results in demonstrated competency to perform the work may be substituted. Required experience includes five (5) years involving each of the following: Evaluation of Baking process technologies to troubleshoot and to provide recommendations. Root cause and statistical analysis for continuous improvement. Presentation of reports detailing data analysis to plant or engineering management.", "stars": 0.0, "medallionProgram": null, "location_flexibility": null, "work_location_option": "remote_local", "canonicalPositionUrl": "https://careers.bimbobakeriesusa.com/careers/job/790312658126", "isPrivate": false}, {"id": 790312657864, "name": "Baking Technology Manager", "location": "Chicago, IL, USA", "locations": ["Chicago, IL, USA", "Remote"], "hot": 0, "department": null, "business_unit": "Corporate", "t_update": 1766499968, "t_create": 1761759715, "ats_job_id": 790312657864, "display_job_id": 790312657864, "type": "ATS", "id_locale": "790312657864-en", "job_description": "Ability to be Based Remote Proficiency in MS Excel, MS Word and PowerPoint. The associate needs to work cohesively with multidisciplinary teams, keeping clear communication and trust with all responsible parties to drive company projects to a successful completion and once projects are implemented this associate needs to keep all parties accountable for the expected results. Strong verbal and written communication skills. The associate must clearly communicate the status of projects as well as the details to all the parties involved. The associate must have great attention to detail, whether it is on a written report, a PowerPoint presentation, analyzing statistical information and/or process observation to solve opportunities. The associate must drive projects with a great sense of urgency and professionalism. Problem solving based on root cause and statistical analysis. Out of the box mentality. Adapts approach and attitude in real time, according to the changing demands of different situations. Creates a climate where people are motivated to do their best to help the organization achieve its objectives. Holds self and others accountable to meet commitments. Makes sense of complex, high quantity, and sometimes contradictory information to effectively solve problems. Bachelor's degree in food science, food engineering, or a related field. A combination of education, training and experience that results in demonstrated competency to perform the work may be substituted. Required experience includes a minimum of five years involving each of the following: Evaluation of Baking process technologies to troubleshoot and to provide recommendations. Root cause and statistical analysis for continuous improvement. Presentation of reports detailing data analysis to operations, R&D, or engineering management. Provide technical and statistical analysis to improve processes and sustainability. The Manager of Baking Technology supports assigned region in the areas of ingredient, formula, process baking technology, and continuous improvement with an overall focus on finished product quality, consistency, and safety. Manages direct reports with responsibility for associate development in areas of ingredient technology, product functionality, and manufacturing processes in addition to professional coaching. Prioritize project activities, resource allocation, and individual workload aligned with Directors and other Managers to ensure on-time and high-quality delivery of projects. Deliver on Baking Specialist Deliverables in addition to Manager responsibilities with a focus on mentoring and developing associates in real-time situations. Troubleshoot bakery issues and support to ensure the bakery teams put appropriate corrective actions in place. Support Marketing, Research and Development (R&D), Engineering, and Operations development trials on new formulas, new ingredients and new equipment or technologies. Coordinate with Operations teams to drive the scale-up and commercialization of new products, cost savings projects, and product reformulations. Initiate qualification kick-off calls and ensure that Operations teams are running necessary test bakes and launch on the agreed launch timing. Monitor quality post-launch and modify formula / process as necessary. Support assigned bakeries and region in addressing product quality concerns, consumer complaints, waste reduction efforts, and other initiatives as needed using continuous improvement and statistical tools. Participate as key Baking Technical resource with Engineering and Operations team on process and equipment modifications to ensure overall quality is maintained. Coach and train key bakery associates on ingredient functionality, equipment, and baking processes using data logger technology. Complete and post updated product code books for all key launches. Conduct formula audits using internal databases and follow up with bakery on corrective actions if necessary. Work with R&D team on any necessary modifications to corporate formulas. Lead productivity initiatives by networking with: Finance, Procurement, Engineering, and Operations. Document weekly trip results and summarize with key follow ups to Operations team including VP of Operations. Domestic and international travel approximately 70-80% of the time, with occasional weekend work. Other assignments as needed.", "stars": 0.0, "medallionProgram": null, "location_flexibility": null, "work_location_option": "remote_local", "canonicalPositionUrl": "https://careers.bimbobakeriesusa.com/careers/job/790312657864", "isPrivate": false}, {"id": 790312919120, "name": "Senior Manager Innovation", "location": "Irving, TX, USA", "locations": ["Irving, TX, USA"], "hot": 0, "department": null, "business_unit": "Corporate", "t_update": 1764319589, "t_create": 1763490122, "ats_job_id": 790312919120, "display_job_id": 790312919120, "type": "ATS", "id_locale": "790312919120-en", "job_description": "Mine trend and consumer data to map where the consumer is going and generate compelling product ideas that meet their needs. Systematically evaluate ideas to select high potential opportunities for further testing and/or feasibility analysis. Collaborate with internal research partner to design innovation testing (qualitative, concept, prototype, in-store etc.) to best prove out innovation viability with consumers. Develop strong, collaborative relationships with cross-functional teams (Brand Teams, Manufacturing, Sales, R&D) to ensure collaboration and alignment of direction at all stages of development and launch. Use information, logic, and sound business judgment to develop new products and categories. Use strong project management skills to navigate projects through to execution Prepare persuasive sales and internal communication materials. Work collaboratively with agency and research partners. Must be agile in creating and reading data analysis to generate business insights. Develop and manage new products and program handoffs (process and materials) to ensure a smooth transition of new product launch activities throughout the development process. Be a team player and strong collaborator. Ability to sell ideas up, down and sideways to keep team and stakeholders motivated and focused. Self-starter, ability to work independently. Innovative problem solver. Open mindset. Tenacious. Results oriented. Learning enthusiast, intellectual curiosity. Excellent organizational and communication (written and oral) skills. Adapts approach and attitude in real time, according to the changing demands of different situations. Creates a climate where people are motivated to do their best to help the organization achieve its objectives. Holds self and others accountable to meet commitments. Makes sense of complex, high quantity, and sometimes contradictory information to effectively solve problems. Bachelor's Degree in Marketing, Innovation or a related field. MBA preferred. 5-10+ years of experience, CPG preferred. Computer skills and proficiency with MS Word, Excel, and PowerPoint. Ability to learn and be proficient at other analytical tools and data sources. Experience with syndicated data such as IRI or Nielsen. Previous experience in an innovation role is a plus. Experience with consumer research and concept/prototype testing is a plus. Ability and willingness to travel 15% of the time. 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Where appropriate develop new approaches and execute experiments that can provide new levers to addres challenges and opportunities. Partner with cross-functional leaders to evolve and execute a multi-year RGM roadmap that supports brand strategies, market conditions, and growth ambitions. Build a standardized RGM operating model and governance framework that drives consistency, transparency, and accountability. Oversee Trade Spend effectiveness, ensuring robust policies, processes, and tools for control and ROI optimization. Provide strategic direction and RGM toolkits to Sales, Category, and Brand teams to drive market-level execution, while jointly owning the delivery of technology enablement in partnership with the Business Technology team. Collaborate with Grupo Bimbo's global RGM team to share best practices, align on frameworks, and build regional capability. Establish and monitor KPIs that measure the financial and strategic impact of RGM initiatives.Upskill RGM team capabilities on data, analytics and sophisticated RGM methodologies Championing a data-driven, insight-led culture, ensuring analytics and technology support decision-making at all commercial levels Strategic Mindset - Seeing ahead to future possibilities and translating them into breakthrough strategies. Plans and Aligns - Planning and prioritizing work to meet commitments aligned with organizational goals. Manages Ambiguity - Operating effectively, even when things are not certain or the way forward is not clear. Persuades - Using compelling arguments to gain the support and commitment of others. Customer Focus - Building strong customer relationships and delivering customer[1]centric solutions. Builds Effective Teams - Building strong-identity teams that apply their diverse skills and perspectives to achieve common goals. Balances Stakeholders - Anticipating and balancing the needs of multiple stakeholders. Decision Quality - Making good and timely decisions that keep the organization moving forward. Being Resilient - Rebounding from setbacks and adversity when facing difficult situations. Bachelor's degree required; MBA preferred (Business, Marketing, Finance, or Economics). 10+ years of progressive commercial experience within a leading CPG organization, ideally spanning sales, category strategy, finance, and trade management. Proven experience in leadership role for Revenue Growth Management, including strategic pricing, PPA, mix management, and trade optimization. Strong understanding of P&L dynamics, gross-to-net management, and profitability analysis across customers and brands. Demonstrated success leading large-scale transformation initiatives or change management efforts in complex, matrixed organizations. Financial and analytical acumen with the ability to translate insights into clear business actions. Experience implementing or leveraging advanced data/analytics platforms leveraging AI to drive RGM outcomes. 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